For those of you that have small businesses and use facebook pages to promote them here is a tip.
Re-sizing your advertising images can have a huge impact on the amount of “reaches” your posts get.
- Currently 1200 x 628 is the size facebook prefers.
Using this size for the advertising images on pages we tested increased the amount of “reaches” by a minimum of three fold.
If you’re using photos there is typically no need to resize them as they are automatically resized by facebook to the preferred size.